Cillian Murphy emphasises the importance of moving in the right direction in this beautifully filmed commercial for Montblanc. The Irish actor is moving forwards through a variety of settings in which everyone else is moving backwards, as he asks whether we would change anything if we had the opportunity to go back.

Credits:

Client: Montblanc Agency: W+K Amsterdam Executive Creative Director: Elena Knox Creative Director: Joe Burrin Copywriter: Richard Gorodecky Copywriter: Allan Stevenson Art Director: Jack Welles Agency Producer: Khalid el Khouani Production Company: Anorak Director: Ian Pons Jewell DOP: Mauro Chhiarello Production Designer: Pablo Tregebov-Poza Executive Producer: Christiane Dressler Producer: Bjorn Levy Production Co-Ordinator: Chiara Montoya 1st AD: Tirso Diaz-Jares VFX: Black Kite Studios VFX Producer: Amy Richardson VFX Supervisor: Adam Crocker CG Artist: Marcel Ruegenberg Colour: Thomas Mangham Sound: String & Tins Editor: Tobias Suhm