Honda technicians augment the perfect driving experience in this visually stunning spot, directed by Johnny Hardstaff through RSA films and conceived by Wieden+Kennedy. Using complex filming techniques to create the virtually frozen look, the 60” spot and corresponding 20” cutdowns for each car showcase Honda’s full Civic Range.

Credits:

Agency: W+K London Production Company: RSA Films Director: Johnny Hardstaff Agency Producer: Michelle Brough Creative Director: Scott Dungate Copywriters: Ben Shaffery & Max Batten Executive Creative Directors: Tony Davidson, Kim Papworth & Iain Tait Agency Executive Producer: Danielle Stewart Production Company Producer: Annabel Ridley DoP: Martin Ruhe Editor: Art Jones @ Work Post VFX: MPC VFX Supervisor: Adam Crocker CG Supervisor: Anthony Bloor VFX Producer: Dionne Archibald VFX Team: Ben Perrott, Andrew Roberts, Tim Civil, Tushar Kewlani, Thomas Carrick, Steve Oakley, Gerard Dunleavy, Alessandro Granella, Mike Cosgrave, Joshi John, S. Alexander Kulikov, Giles Hicks, Sundaramoorthy, Rajinikanth R, Avinash Bhandary, Sindhuja B, Prashanth Parasivam & Akshay Sunil Wadwalkar Grade: MPC Colourist: Jean-Clément Soret Sound: 750MPH